Founder. Thought Leader. Entrepreneur. Author.

Adrian is the founder and Group Chief Executive of Discovery, a global financial services organisation known for its Vitality shared-value model that guides and incentivises healthy behaviour change. This pioneering model is transforming insurance markets globally, integrated into the offerings of leading insurers, with over 45 million impacted lives across 37 markets. He is the author of the upcoming book The Four Principles – Multiply your impact in life and leadership – which distils his leadership experience and insights over 30 years into powerful principles that transform human potential.